A client story
Abu Shaker and Jaddu Shaker
Identity and a social presence for Abu Shaker and Jaddu Shaker.
2 sister brands share 1 identity system, carried on social and on print.
The brief
Two related brands needed an identity people recognize, and a presence that feels familiar without noise.
The work
Home of Creativity drew the identity from the first brief through the final files, then kept that system on social and print.
The outcome
Two sister brands now introduce themselves with one identity. Social posts and printed pieces use that same system.
Selected work
Brands we worked with
A few brands Home of Creativity has worked with.
14 published services, from offices in Damascus, Riyadh, and the UAE.
From the first brief to the final files, the path was clear. The identity Home of Creativity drew is now the face we introduce ourselves with.
Abu Shaker
We wanted a presence that feels like home: warm and familiar, without noise. Home of Creativity understood that from the first session.
Jaddu Shaker
The name carries a meaning, and the design carried it as it is. The work stayed consistent across social and print.
Raheel & Roaa